Why a business should use Facebook…
Facebook is a fantastic way for a business to promote itself, and it can even allow for a small businesses to be able to reach customers who they couldn’t necessarily get to with other mediums. One of the major advantages of Facebook is that it allows for a businesses to have a two way conversations with customers, prospects or future buyers of your products or services. The social media giant allows for a business to see customers comments and reviews, and it is completely free for a business to use.
Facebook allows for two way communication
One of the biggest benefits of Facebook for small business is that it allows for a business to have an open line of communication with persons who like the page. A business can have customers send messages to the business, and then the business can answer those questions in order to solve problems. A business can even address comments that have been posted on the wall of their page. This allows for a business to be able to let other people see the conversation, and a business can also offer things like promotional products to customers who state that they like the business.
Facebook allows for a business to see customer comments
Facebook allows for a business to see comments that were posted by the customer. This can allow for a business to be able to understand what customers actually feel about the business, and it can allow them to identify problems that they didn’t know about before. When customers post comments on a Facebook page other people can see the great comment, which can greatly help to increase business reputation. Customers can also like the Facebook page and the comments on it, which can greatly increase the Facebook statistics of a business.
Facebook allows for a free way to advertise
Any business can create a Facebook page for completely free. A business can then customize the page so that it contains important information about the business. In many cases you would want to add links into you posts or updates that lead back to your website. By simply adding a link to one of your updates you can increase the website traffic to your site and potentially produce more sales.
A business is then free to use the Facebook page to advertise the business as often as they want. They can send out messages on the wall, and they can also change the general information about the business. This ability can offer major benefits for small businesses.